December 11, 2018

November 2018 Trends & Highlights: Navigational Changes, Mobile Updates, New App and Public Site Revamp

TRENDING Navigational Changes –In November, 15 firms across six monitor coverage groups updated aspects of their navigational organization. Many firms reorganized or consolidated existing content. American Century now categorizes the commentaries in its Insight flyout menu by asset type and key topics instead of by intended audience. American Express now separates Benefits and Rewards into […]

October 31, 2018

Can Chase’s New You Invest Service Disrupt the Self-Directed Trading Scene?

With the August 29 launch of You Invest, J.P. Morgan Chase tries its hand at self-directing trading services, joining the ranks of Wells Fargo Advisors and Merrill Edge. You Invest provides free or discounted trading with an initial $0 account minimum. The firm is attempting to draw more assets by targeting passive investors, Millennials and […]

September 21, 2018

The Rise of ESG

  Morgan Stanley recently announced that it amassed more than $20 billion in ESG assets over the past five years—more than doubling its impact investment asset goal for this period. The firm launched its Institute for Sustainable Investing platform in 2013, committing to the $10 billion dollar goal upon its inception. The firm launched two […]

August 21, 2018

Investing in IRBO: The Latest in Robotics & AI ETFs

On June 28, iShares launched the iShares Robotics & Artificial Intelligence ETF (IRBO), an equal-weighted fund that gives investors exposure to leading companies in robotics and artificial intelligence innovation. Since its inception, the ETF has been trading at a premium and its performance has either met or exceeded the benchmark (NYSE FactSet Global Robotics and […]

August 08, 2017

Do Investors Fear Technology or Embrace It?

As we noted in an August 7th blog post, BlackRock and Legg Mason both released global investor surveys that provide insight into motivations, biases and behaviors. While the surveys provide a variety of perspectives on investor optimism, risk approach and preparation for retirement, the use of technology emerges as a crucial theme. Investors discuss their opinions […]

August 07, 2017

BlackRock and Legg Mason Reveal Investor Fears

BlackRock and Legg Mason both released their global investor surveys, focusing on sentiment, behaviors and trends in 2017. Both firms touch on similar themes, discussing the roles of technology, retirement and long-term goal planning. Legg Mason provides insight into investors’ motivations and biases, comparing perception, reality, technology and experience. BlackRock also analyzes investor sentiment by […]

July 10, 2017

If You Can’t Beat ‘Em, Join ‘Em: E*TRADE Launches New Ad Campaign

E*TRADE recently unveiled its new “Don’t Get Mad, Get E*TRADE” campaign involving digital, mobile and social marketing, along with a series of TV commercials to attract millennial investors hoping to get rich fast. The first commercial, which was released in late June, portrays a man daydreaming about the lives of the super-rich, imagining pizza delivered […]

June 22, 2017

Fighting Interest Rates with Bond Ladders

Citing moderate economic growth, solid labor statistics and increased inflation, the Federal Reserve increased interest rates by 25 basis points last quarter. In an effort to normalize policy after nearly a decade of historically low rates, the Fed is expected to continue to raise rates. As a result, investors are worried about the potential for […]

June 08, 2017

Schwab on Snapchat: Brokerages Find New Target Demographic in Recent College Grads

With graduation season upon us, college seniors are looking forward to beginning life in the “real world.” From beginning new jobs to renting new apartments and managing their own finances, graduating seniors are facing one of the most pivotal times of their lives. Capitalizing on this important transition, brokerage firm Charles Schwab targets the young […]