Interactive Brokers Takes Top Spot in Online Broker Ranking

Post on March 25, 2018

Investors may not have liked all of the news they got in the past year, but they can’t complain about their ability to retrieve, understand, and act on it.Online brokers have talked up “mobile first” development for years, but in 2017 and 2018 they finally delivered on the promise of a more consistent experience across platforms—whether it’s creating watchlists, making charts, or following daily events—for their clients. Their success came through again and again as we reviewed the firms in Barron’s 23rd annual ranking of The Best Online Brokers. […] “The mobile app has become a key element of any serious retail brokerage firm’s value proposition,” says Michael Ellison, president of consulting firm Corporate Insight. “The importance of mobile will only grow as the phone replaces the laptop and millennials become the focal point of new-client-acquisition efforts,” he says.

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