SmartMoney’s Annual Broker Survey 2012

Post on May 15, 2012


In a world where more Main Street investors are comfortable trading at 3 a.m. (“We call it bedside trading,” says a TD Ameritrade executive), trading tools have quickly evolved. More than 75 percent of all discount brokerages have iPhone apps now, while more than half have apps for Android phones. Brokers are convinced that it’s having the desired effect: Among the top 100 financial executives surveyed by Corporate Insight, 68 percent reported that their mobile applications are having a positive impact on their businesses.


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