April 17, 2015

Slide Deck: Responsive Design in the Retirement and Insurance Industries

The emergence of versatile and intuitive tablets and mobile phones has sparked a shift in web development, from mobile websites and apps to multi-platform responsive websites. The responsive design shift is a targeted approach for the construction and visual structure of sites, with the goal of providing an optimal user experience across all devices. In […]
February 04, 2014

Mobile Finance: 2014 Trends and Innovations

Mobile usage continues to grow, with an ever-greater portion of total Internet traffic coming via a smartphone or tablet – rising above 15% in 2013. Mobile gives companies a chance to deepen relations with customers as well as reach targeted demographics such as Millennials or the underbanked. With this in mind, Corporate Insight has been […]
February 03, 2014

Pinterest: Is the Life Insurance Industry Pinning?

Several prominent life insurance firms have introduced Pinterest pages to increase engagement with prospects and clients. Like most Pinterest users, Life Insurance firms rely heavily on pinning content that exists elsewhere. This serves to raise the visibility of their products and to drive traffic back to their website. As Pinterest evolves and adds new advertising […]
December 05, 2013

Online Personal Financial Management: A Closer Look at Manilla and Mint

In recent years, numerous personal financial management (PFM) tools have emerged online. These tools give consumers a detailed view of their finances, allowing them to effectively budget and manage their money. Many of the PFMs offer both easy-to-use online interfaces and mobile apps to manage finances on-the-go. This slide deck analyzes two of the major […]
November 21, 2013

Best-in-Class for the Online DC Plan Participant Experience: A Competitive Analysis

Corporate Insight was in attendance for the 2013 SPARK Forum, an annual retirement conference which was held in West Palm Beach, Florida earlier this month.  The conference offers industry leaders a venue to discuss a variety of hot-button issues and topics including mobile capabilities and the legislation surrounding retirement plans.   CI’s own Michael Ellison, […]
October 15, 2013

Slide Deck – Social Media Trends: Annuity and Life Insurance

Over the past decade, social media has drastically altered the landscape of communication, both personally and professionally. Although they weren’t the earliest adopters, many annuity issuers and life insurers are now using social media for their marketing and branding efforts. This slide deck highlights key social media trends across the insurance industry and offer tips […]
October 08, 2013

[Slide Deck] Peer-to-Peer Lending: Examining the Industry and the Borrower Experience

Online peer-to-peer (P2P) lending websites, often referred to as “Shadow Lenders”, have gained significant traction since the credit crunch resulting from the 2008 financial crisis. The purpose of these rapidly-growing websites is to facilitate loans of under $35,000 between borrowers and investors. The result is a transparent loan platform where individual investors can determine a […]
September 04, 2013

Slide Deck: Facebook Marketing Campaigns – Social Media Initiatives in the Insurance Industry

Many leading property & casualty insurers maintain an active presence on Facebook posting and sharing engaging content. Increasingly, P&C insurers are using Facebook to help promote their product offerings and services using unique giveaways and sweepstakes as well as cross-promotional social media contests. Product-focused campaigns featuring interactive games, videos and other downloadable resources have also […]
July 29, 2013

Slide Deck: Optimizing the Online and Mobile Experience for Retirement Plan Participants

The 2013 SPARK National Conference was held in Washington, D.C. on June 16-18. Corporate Insight was not only an exhibitor at the conference, but we also led a session that focused on the digital experience leading retirement plan providers offer their plan participants online and via mobile apps.   Our 50-minute session was presented from […]
July 16, 2013

2013 Mobile Finance Trends and Innovations Slide Deck

Mobile finance has gone from practically nonexistent to ubiquitous in less than ten years. In this time, we have seen striking changes in mobile technology and its implementation by financial services firms. Devices such as the iPhone, iPad and Android smartphones have become more powerful and now play a central role in the everyday lives […]