This report examines the written-form sales resources offered exclusively on Life Insurance Monitor firms’ websites. The advisor sales resources of 10 Life Insurance Monitor firms were analyzed on the following key criteria:
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Accessibility, presentation and organization of the sales literature and marketing materials.
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Quality and scope of the sales resources.
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Sales resource types and how well they meet the needs of advisors.
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The Principal Financial Group was founded in 1879, and today, services over 18 million customers worldwide. The firm maintains a headquarters in Des Moines, Iowa, and employs nearly 13,000 people worldwide. The Principal boasted fourth quarter 2012 individual life sales of $84.8 million, and is among some of the world’s largest life insurers. This Life Insurance Monitor Report looks at the Principal Financial Group’s online offerings, specifically the firm’s public, private and advisor websites.
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This Life Insurance Monitor Report looks at the public and private customer service email inquiry capabilities offered exclusively on our coverage firms’ websites. The email inquiries of 12 Life Insurance Monitor firms were analyzed on the following key criteria:
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Accessibility of the public and private website customer service email inquiry pages
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Quality and design of the public and the private email interfaces
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How well and how quickly it took firms to respond to the customer service email inquiries
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Welcome to our annual Life Insurance Monitor Awards, where we recognize the best site features across the firms we track. In this report, we evaluate key areas of our firms’ websites, including resources and tools offered for public visitors as well as those available behind the login. We awarded a Corporate Insight “Monitor” (in Gold, Silver or Bronze) to the firms that ranked best in our examination.
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This Life Insurance Monitor Report looks at the client login security processes for 12 coverage firms. The firms were analyzed on the following key criteria:
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Accessibility of the login fields or pages that lead to the private website.
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Password and Username requirements and characteristics.
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Login security features and account services.
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This report looks at the client transaction capabilities offered exclusively on Life Insurance Monitor firms’ private websites. At the most basic level, they should provide policyholders with the opportunity to pay premiums and other bills online. We analyzed eight firms on the following key criteria:
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Accessibility of the client transaction capabilities upon login to the private website.
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Quality and design of the transaction interfaces.
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Selection of available transaction capabilities.
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Engaging and informative multimedia resources posted to the public website are an effective way to educate investors in an increasingly complex financial world. For prospective investors, a captivating video posted on a financial institution’s public website can peak the user’s interest while providing valuable insight on the firm or product. This Life Insurance Monitor Report focuses on the life insurance and firm-promotional video resources offered on our firms’ public websites.
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This Life Insurance Monitor Report looks at the literature order systems featured on the advisor websites of our tracked firms. This report includes eight firms that offer literature order systems, and we evaluated them based on three key criteria:
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Accessibility and design of the literature order system interface
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Literature order process, including ease of completion, checkout accessibility and order history
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Selection of materials provided within the literature order system
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