August 2017 – Introducing PNC Bank

This Small Business Card Monitor Report introduces PNC Bank to the coverage group, detailing the public and private site along with lending products available for small businesses. PNC, based primarily on the East Coast, operates in several financial markets, offering products and services for retail banking, asset management and corporate and institutional banking. With over $264 billion in assets under its administration throughout 18 states in the Mid-Atlantic and Southern portions of the U.S. and the District of Columbia, PNC is the sixth largest bank by deposits and ninth by total assets. For this report, we will cover the retail banking division of its products and services offered to small business owners, including the private site experience.

PNC is the ninth firm to join the Small Business Card Monitor coverage group. Eighty percent of its cards carry no annual fee and all five products offer free employee cards. Two cards offer a near industry-low APR of 10.99% on purchases and balance transfers, and the remaining cards carry a similarly low rate of 11.99%. The public site offers a wealth of resources including newsletters and podcasts for small business owners, while the private site features account management tools and services. Notably, business owners can create additional online banking profiles for their employees. Overall, the site experience could benefit from a redesign by updating the navigation and condensing related pages or removing portals that do not apply to credit card customers. Similarly, the firm hosts live chat, but it primarily directs users to contact the firm’s telephone number for small businesses.