Social Media Trends: Brokerages are Active on Twitter [Infographic]

by on May 07, 2013

twitterWith the majority of the brokerage firms in our e-Monitor coverage group (17 of 19) now on Twitter, we decided to take a closer look at how these firms are using their Twitter accounts. We found that many of the brokerages we examined are active on Twitter, tweeting and retweeting valuable information to users. However, there is still room for improvement, especially in the areas of response rates and account verification.

The infographic below highlights key Twitter usage and behavioral trends among the 17 leading brokerages we examined (click for full screen image):

Brokerage Twitter Trends Infographic