Experience Benchmark: Commercial Bank

Our comprehensive benchmarking and gap analysis of digital commercial banking offers tailored recommendations
on all platforms including authenticated websites and mobile apps.


Commercial Bank Experience Benchmark target platforms

Clients can create a custom-made list of leading industry competitors for inclusion in our benchmarking audits. Using our extensive network of panelists, we provide an unparalleled assessment of the prospect and authenticated experiences.

Deep dives into framework categories

From Account Information and Treasury Management to Mobile Capabilities, our benchmarking audit analyzes firms within six framework categories, 35 sub-categories and over 150 attributes.

Commercial Bank Experience Benchmark Deliverables

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Importance Ratings

We weight each category, sub-category and attribute according to proprietary surveys that determine the importance of each feature to actual users

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Benchmarking Data

Firms receive scores on a 4-point scale for every category, sub-category and attribute, identifying strengths and weaknesses for you and your competitors

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Peer Gap Analysis

Illustrates the gap between the client and the average for all firms, stacked by strength to weakness

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Tailored Recommendations

We prioritize enhancements to the client digital experience by drawing from industry best practices and audit performance

Project Scope & Timeline

Deliverables

  • Run custom reports with gap analysis against select competitors in any combination of categories
  • Receive tailored recommendations with competitor best practice examples
  • Segment survey data by demographics

Features

  • Updates – Build in quarterly or semi-annual updates that track progress, highlight new features
  • Analyst support – Receive ongoing access to our analysts throughout the engagement

Software Customization

  • Create custom reports with our proprietary audit software, including head-to-head comparisons and altered weightings to reflect different user types
  • See analyst commentary for grading justification, and review our grading criteria

Get an edge with the Commercial Banking Experience Benchmark

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