Experience Benchmark: Commercial Bank
Our comprehensive benchmarking and gap analysis of digital commercial banking offers tailored recommendations
on all platforms including authenticated websites and mobile apps.
Commercial Bank Experience Benchmark target platforms
Clients can create a custom-made list of leading industry competitors for inclusion in our benchmarking audits. Using our extensive network of panelists, we provide an unparalleled assessment of the prospect and authenticated experiences.
Deep dives into framework categories
From Account Information and Treasury Management to Mobile Capabilities, our benchmarking audit analyzes firms within six framework categories, 35 sub-categories and over 150 attributes.
Commercial Bank Experience Benchmark Deliverables
Importance Ratings
We weight each category, sub-category and attribute according to proprietary surveys that determine the importance of each feature to actual users
Benchmarking Data
Firms receive scores on a 4-point scale for every category, sub-category and attribute, identifying strengths and weaknesses for you and your competitors
Peer Gap Analysis
Illustrates the gap between the client and the average for all firms, stacked by strength to weakness
Tailored Recommendations
We prioritize enhancements to the client digital experience by drawing from industry best practices and audit performance
Project Scope & Timeline
Deliverables
- Run custom reports with gap analysis against select competitors in any combination of categories
- Receive tailored recommendations with competitor best practice examples
- Segment survey data by demographics
Features
- Updates – Build in quarterly or semi-annual updates that track progress, highlight new features
- Analyst support – Receive ongoing access to our analysts throughout the engagement
Software Customization
- Create custom reports with our proprietary audit software, including head-to-head comparisons and altered weightings to reflect different user types
- See analyst commentary for grading justification, and review our grading criteria