Brokerage Competitive Intelligence Research

Competitive intelligence research from CI gives you actionable insights on self-service and hybrid brokerage firms.

Improve your investor engagement and track the latest best practices and innovations from leading brokerage firms.
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How CI’s Broker Monitor Research Service Gives You a Competitive Edge

CI’s Broker Monitor tracks the online and offline experiences at leading full-service and hybrid brokerage firms, giving you an ongoing, survey-backed competitive analysis of the industry. Our research leverages authentic brokerage accounts and financial advisor contacts to give you an in-depth look at topics such as product positioning, private site resources, statements and in-person interactions. CI’s brokerage research teaches you how to stay ahead of the field. Broker Monitor shows you how leading firms attract new investors, provide existing investors with performance metrics and advise clients on security and retirement. Our research team leverages decades of brokerage experience, established UX best practices and a diverse panel of investors and financial advisors to show you how to offer a best-in-class user experience.

The Deliverables from Corporate Insight’s Broker Monitor

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Monthly Reports

Our monthly reports examine key aspects of the offline prospect and investor experience for traditional brokerage firms. Best practice reports benchmark industry leaders with point-by-point ratings to identify the top experiences to help you improve your company’s offerings, while competitive analysis reports show you a snapshot of a specific industry area. We also provide a slide deck summarizing each report for easy sharing within your organization.
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Collateral Tracking

We’ll show you all the communications our brokerage panelists receive, including statements, trade confirmations, newsletters, marketing pieces, disclosure documents and emails. All pieces are available on our portal for subscribers to view or download.
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Custom Analyst Support

Our dedicated team of analysts gives you personalized support to help you dig deeper. Have an ad-hoc question about a competitor’s client experience? We’re here to give you an edge.
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Broker Monitor: Comparative Analysis Report

Digital vaults and file upload processes are important tools that allow clients to securely store and share significant personal and financial documents online. In this report, we examine the digital vault and file upload experiences of nine firms, assessing the currently available capabilities and features as well as how firms situate these experiences on their sites.

Access the sample Broker Monitor report.

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What Our Clients Say:

“I have already used [CI’s research] to help build a new login experience and will continue to review the reports to understand how we stack up to our competitors and determine where we need to make enhancements and differentiate ourselves from the rest.​”

“I love the in-depth reports covering a particular capability. I love the ability to request competitor screenshots from CI.”

“I rate the Corporate Insight team 10 / 10. Experts in their field, and as a one-person team, having them as a resource elevates my own capabilities in so many ways. Grateful for the partnership.”

See the Corporate Insight difference

30 years of customer experience research. Trusted by 78% of the financial services and healthcare firms in the Fortune 100.

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