A new article in P&C Specialist highlights recent research from Corporate Insight into AI-powered quote tools for P&C insurance.
In February, Insurify released a ChatGPT app where customers can browse and compare insurance policies directly on the platform. But so far, the technology lacks major functionality and quality customer experience, according to market research firm Corporate Insight.
Senior research associate Dellynn Prince-Travis said the firm wanted to test how large language models (LLMs) like ChatGPT hold up to traditional auto insurance quote tools. “We’ve seen a lot of changes in insurers’ digital platforms and we’re seeing them adopt AI into their platforms,” she said.
Read the full article on P&C Specialist (subscription required).
