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You’ll learn:
– How health plan experiences stack up against each other on key digital journeys
– Where member priorities diverge between desktop and mobile platforms
– What the practical takeaways are for closing the gaps that matter most to members
A slick digital experience is less effective if members can’t find their claims status or decipher their coverage. CI’s Health Plan Website and Mobile Experience Benchmark reports measure how well health plans deliver on member expectations. Watch this webinar to explore key findings from both reports.
In this session, Healthcare Research Manager Stephanie Chan will walk through both reports, uncovering where health plans are excelling and where gaps persist. She’ll highlight standout site and app features and close with an audience Q&A segment.
Each benchmark assesses insurers across eight categories, from claims and coverage information to digital care tools and pharmacy features. The methodology combines an expert UX review of core digital journeys and embeds findings from a survey of 1,400+ members, revealing which features matter most and how those priorities shift between desktop and mobile platforms.
Watch now for free: